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They always say you can’t go wrong giving someone a bottle of booze. But “they” are wrong — you can’t just pick up any random tipple to gift. Tequila fans might not want an unusual gin. Whisk(e)y fanatics might be super picky. And many people aren’t drinking alcohol at all right now.
So consider your target audience — understand if they have a go-to spirit (“Cognac”) or taste preference (“peaty Scotch”). Do they like cocktails or drinking things neat? Are they more into beer or wine? Would you consider them experts or casual sippers?
Below, we wanted to offer a very wide range of gifts, and not all of them are bottles. You’ll find subscriptions, cocktail books, non-alcoholic beverages, barware and mixers. It’s OK to surprise your giftee with something a bit unexpected, but try to keep things in their imbibing wheelhouse.
The good news? If you do decide to gift a bottle, there are plenty of same-day delivery options (Drizly, Saucey, ReserveBar, etc.). Pick up one for yourself while you’re at it — the holidays are about celebrating, after all.
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