Citing “people familiar with the changes,” the Wall Street Journal reports that Apple has pushed back the production ramp-up of its 2020 flagship iPhones by about a month due to the coronavirus pandemic.
The company still plans to release four new iPhone models, some of which will have 5G connectivity, later this year. The phones will reportedly vary in price and size — one will measure 5.4 inches, two will be 6.1 inches, and one will be 6.7 inches. According to “people familiar with [Apple’s] plans,” all the new iPhone models will feature organic light-emitting diode, or OLED, screens.
But as the Journal notes, with many people out of a job due to the virus, consumer demand is weakened, and manufacturing in Asia has been disrupted, so Apple has been forced to delay its production by roughly one month. “Apple usually unveils new iPhone models in mid-September and begins selling them before the end of the month,” the publication explains. “To do so, it usually ramps up mass-production in the early summer, building up inventory around August. This year, while Apple would still be building some of the new phones in the July-to-September period, the mass-production ramp-up will slide back by about a month, the people said.”
Subscribe here for our free daily newsletter.
Thanks for reading InsideHook. Sign up for our daily newsletter and be in the know.
